1. Advertisers are responsible for their own vicious cycle of clutter, which then they all must try to cut through ad nauseum. (hmm, pun not intended, but it works well so I'll leave it).
2. Madison & Vine. When it doesn't work, it's shameless, obvious product placement. When it works, it's racking up BMW sales. I'm interested in the idea of how pushing the envelope means not just tolerating ads, but searching them out. I subscribe to a Youtube channel that kind of works this way.
3. Reptilian hot-buttons. Are we that simple? Am I smarter than the average bear? Or have they just convinced me that I am in order to sell luxury products?
4. Ad 3.0: Putting the Cult back in Culture!
5. Is any of this working? Or, I'm wasting half of my advertising dollars, I'm just not sure which half. Are we savvy enough to what advertisers are doing that we can accept it on our own terms, or does the sheer inundation of advertising we are subject to have its own effects we don't see, even when we're thinking about it.
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